Battelle
Description
This is our third major effort for Battelle since 2016. The Columbus, Ohio based company is an independent research and development organization committed to solving the world’s most pressing issues with groundbreaking science and technology: from detecting spyware in foreign-made circuit boards to restoring movement to victims of paralysis.
Our newest integrated campaign features outdoor, transit, print, and radio that will be seen and heard by opinion leaders in our nation’s capitol.
The desire to create simple, striking, elegant images led us to photographer, Mark Laita, who has shot award-winning campaigns for Adidas, Apple, and Mercedes-Benz.
Role
Art Director: David Gardiner; Copywriter: Joe Berkeley; Photographer: Mark Laita
Date
September 2019
Type
Washington Post, transit, and outdoor